Too Good Just Got Better

Five Premier Protein tetra bottles at Costco with new branding.

We’ve teamed up with Costco to bring you even more goodness.

Have you heard the news? “Too Good to be Good” Premier Protein is partnering with Costco to bring you shakes you love, with more of the nutrients which support your body’s needs. You heard that right: too good—just got better.

Here’s the deal: Not only can you find Premier Protein at Costco, we’re shaking things up (see what we did there?) by adding more nutrients that support energy metabolism and the immune system to the flavors you love and crave. How are we doing this? With the help of 25 vitamins and minerals, all working to help you feel your best, and be at the top of your game. Be your Premier Self. Each 30g carton of this new formula contains 100% more* select B vitamins and vitamin C to support energy and immune health as part of your healthy diet and lifestyle. Let’s face it, that kind of support is something we are always looking for. It’s never been easier to show yourself a little love.

Go bananas. This new reformulation is available in six flavors: Chocolate, Caramel, Café Latte, Vanilla, Strawberries & Cream, and Bananas & Cream. The energy and immune support you look for, in the flavors you love. It’s too good—to be this good.

What are you waiting for? Pick up a case (or two, or three…) at your local Costco, or through Costco’s website. Then be sure to let us know what you think on Instagram @PremierProtein.

Not a Costco member? Not to worry. You can still reap the rewards of this sweet reformulation through

*see packaging for more details